Outside of advertising, you'll usually find me upside down, twisted in all different directions, or balancing on one limb. I love yoga for the challenge, and the occasional reminder that what feels impossible today might just need a different approach tomorrow. It's probably why I enjoy creative problem-solving so much too. Whether it's a brief or a headstand, I'm always looking for a new angle.
Hi, I’m Marlana!
Contact
mobianchi1@gmail.com | 978-778-4436 | LinkedIn
Awards
Cannes Future Lions Grand Prix | 2024 |Spotify, Break the Sound Barrier
One Show Young Ones ADC, Artificial Intelligence Idea | 2025 | Spotify, Break the Sound Barrier
One Show Young Ones ADC, Experiential Idea | 2025 | Spotify, Break the Sound Barrier
One Show Young Ones ADC, Shortlist Design for Good | 2025 | Spotify, Break the Sound Barrier
ADDY’s RAF Mosaic Award | 2025 | Spotify, Break the Sound Barrier
ADDY’s RAF Student Silver Award | 2025 | Spotify, Break the Sound Barrier
New York Festival Bronze & Finalist | 2024 | Spotify, Break the Sound Barrier
Communication Arts Showcase | 2024 | Spotify, Break the Sound Barrier
One Show Young Ones ADC Shortlist | 2024 | Listerine, Whiff of Terror
Graphis New Talent Silver Award | 2025 | Spotify, Break the Sound Barrier
Graphis New Talent Silver Award | 2024 | Listerine, Whiff of Terror
Graphis New Talent Silver Award | 2024 | McDonald's, Path to the End of Your Night
Graphis New Talent Silver Award | 2023 | Peet's Coffee, Powerful Peet
Ads of the World | 2023 | Listerine, Whiff of Terror
Ads of the World | 2023 | McDonald's, Path to the End of Your Night
Ads of the World | 2023 | NotHangover, Power Up
Ads of the World | 2023 Velveeta, Liberate Your Love
Experience
Associate Art Director | Digitas | Boston, MA | Sep 2024 - present
Concepted and executed integrated campaigns across social, digital, and video
Pitched and sold creative concepts to clients and managed production from pre- through post-production
Created social content, animations, video edits, and digital assets for Lenovo, Bank of America, Sephora, CVS, Mott's, and UnitedHealthcare
Associate Art Direction Intern | Digitas | Boston, MA | Jun - Aug 2024
Developed creative concepts and campaign mock-ups in collaboration with copywriting intern
Delivered a marketing program to the Sephora team, contributing creative strategy and campaign development
Art Direction Intern | Publicis New York, a Publicis Health Company | New York, NY | Jun-Aug 2023 Full Time, Sep-Dec Part Time
Worked with a cross-capability team to improve and present campaign concepts to senior leadership
Led creative development for a nonprofit animated video, adhering to medical guidelines
Digital Media Marketing Intern | Above Summit & Somerville Studios | Somerville, MA | Jun-Aug 2022
Relaunched and managed the studio’s Instagram and Facebook accounts
Redesigned the studio’s branding and website while improving performance, traffic, and SEO
Retail Sales Associate | Consignment, Bridal, and Prom LLC | North Andover, MA | May 2020-May 2022
Guided customers through the consignment and fitting process, providing personalized support in selecting bridal and prom dresses
Handled inventory operations and improved store operations by implementing an internal calendar workflow
Press
Ad AgeAd Week 2024 Future Lions Honors Young Global Innovators
Adobo AKQA and Spotify honor global innovators at Future Lions 2024
AKQA Amplify with Spotify
Campaign Brief Celebrating Visionary Creativity
Campaign Live Cannes 2024 daily dispatch: Everything you need to know from Wednesday
Communication Arts Break the Sound Barrier
LBB AKQA and Spotify Honour Global Innovators at Future Lions 2024
Mumbrella Future Lions 2024 winners announced
Spotify That’s a Wrap on Cannes Lions 2024! Inside the Awards, Spotify Beach Action, and More
The Newhouse School Part 1 & Part 2 How 2 Newhouse Students Won the Top Student Creative Advertising Award in the World: The Cannes Future Lions Grand Prix
Education
Syracuse University | The S.I. Newhouse School of Public Communication | 2020-2024
B.S. in Advertising | Minor in Marketing | GPA 3.9
ACHIEVEMENTS:
Syracuse University Success Scholarship | 2020-2024
Syracuse University S.I. Newhouse School of Public Communication Dean’s List | 2021-2024
Syracuse University College of Arts and Sciences Dean’s List | 2020-2021